The challenges women face in sport: Despite Hong Kong’s world-class infrastructure, women face unique barriers that limit participation:

• Fear of judgement: Over 70% of women feel self-conscious, fearing criticism about their appearance or fitness levels.

• Access and safety: A lack of safe, convenient facilities deters 30% of women from participating.

• Cultural norms and gender roles: Traditional expectations discourage 55% of women from engaging in sport.

These challenges contribute to a significant participation gap:

• Women are 15% less likely than men to meet recommended activity levels.

• By age 14, girls are twice as likely to drop out of sports as boys.

The Opportunity: Sport empowers women at every stage of life.

Research shows that 94% of female C-suite executives played sports, with many attributing their success to the resilience, leadership, and confidence gained through participation. By breaking barriers and creating opportunities, we’re equipping women with the tools they need to thrive—in the boardroom, the classroom, and the community.